Jump To:
- Edit Landing Page Videos
- Edit Indoctrination Videos
- Edit Objection-Handling Videos
- Filming Landing Page Videos
Edit Landing Page Videos
- In Breakthrough, open your Location Settings.
- Click the pencil icon on the far right of the Location you want to edit.
- Scroll to the bottom of your Location page to the list of Workshop Types and click the blue "edit" button to make changes to your landing page.
- Above the workshop presenter's name, there is a field titled Your Workshop Landing Page Video (Youtube URL). Paste a link to your YouTube video here. The video in this field is what your leads will see when they click on your ads.
- Scroll to the bottom of the page and click Update.
Edit Indoctrination Videos
These videos are linked in the emails that your leads get once they register. They follow a similar theme regardless of the funnel:
- What kind of XYZ pain have you had in the last 7 days?
- The biggest mistakes that XYZ sufferers make
- The 3 most common causes of XYZ pain
- On the workshop settings page (same page as above), scroll down to the bottom of the page. Above the Update button, you will see a section titled Videos.
- Click Indoctrination Video. 3 Fields should appear:
- Copy and paste the link for your videos into the corresponding fields.
- Your videos should match the themes above so that they align with the email content. If you need scripts for filming, reach out to your CSM.
Edit Objection-Handling Videos
These videos are linked in the emails that your leads get if they attend your workshop but do not schedule. They follow a similar objection-handling theme regardless of the funnel:
- Is time an issue?
- Is money an issue?
- Is distance an issue?
- On the workshop settings page (same page as above), scroll down to the bottom of the page. Above the Update button, you will see a section titled Videos.
- Click Post Workshop Video. 3 Fields should appear:
- Copy and paste the link for your videos into the corresponding fields.
Filming Landing Page Videos
Prep:
- Write and read scripts out loud before filming. We do not recommend fully memorizing the scripts. You want to sound confident, not robotic!
- Please reach out to your CSM or support@getbreakthrough.com to gain access to our scripts.
- Try to use a neutral background so as not to create distractions. Our filming team uses a dark grey background for all videos.
- Please do not make any major edits to the scripts provided by Breakthrough, especially the landing page script. Our scripts are tested to convert and, most importantly, are Facebook-compliant.
- Set up a teleprompter with the scripts (Parrot Teleprompter, PromptSmart, and Teleprompter Pro Lite are a few teleprompter apps we recommend)
During Filming:
- Wear a branded polo or dress shirt that contrasts against the color of your chosen background.
- Film videos horizontally (landscape orientation) and from the waist up.
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